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Rebranding a twenty year old technology company in Dubai and redeveloping their website, just in time for a landmark event, a couple weeks away

The Inception: Mighty Systems, a technology firm based in Dubai, found us online and got in touch for a full-fledged redesign of their existing website with the added need for a new logo and flyer. They were looking for an agile digital agency with a quick-turnaround time to prepare for an upcoming product launch in just 2 weeks’ time.

The Challenge: With a fast-incoming deadline and an array of projects, our team sat down to work. The brief was to create a trustworthy identity for the brand that’s been in business for almost two decades.

You can see that their website needed a massive overhaul to compete in the modernized corporate arena. With just 2 weeks under our belt, the Arcs & Curves team had to churn out a shiny new website, a fresh logo and an informative flyer for the event attendees. 

The Process: We're a digital agency in Dubai that thrives on quality and agility. Our website design projects follow a fool-proof methodology, ranging from sitemaps, wireframes, prototypes, approvals, keyword research for content, coding, testing, implementation and final deployment.

Our web team reviewed their existing website and developed a wireframe that would be used as a reference point. While they were at it, our design team was simultaneously giving a makeover to their old logo.

Mighty Systems wanted to retain the essence of their former logo because it was well-known in the market. Keeping their concern in mind, we added a modern twist to their identity and shared a couple of options with them. After some thought, they finally chose the logo that’s showcased on the right. This rebranding case study is a testament to the transformational process a brand goes through while working with us.

A Glowing Testimonial

by Mansel Oliver

from Mighty Systems

"We found Arcs & Curves from a Google search, when we were searching for a design company. We needed help with our branding and website before a critical product launch event. A quick phone call led to a meeting and we were delighted that they understood our requirements and appreciated the urgency of the matter.

Their professionalism, helpfulness, and creativity were on full display as they helped us put together a product brochure, redesign our logo and completely redevelop our website - all within just 2 weeks and at a very reasonable price.

Not only would I love to work with these guys again, I would also highly recommend Arcs & Curves to anyone who needs a job done without the hassle."

The Outcome: We conducted an analysis of their market position, target audience and services and chose the color blue as the main website theme. This color palette was chosen to symbolize depth, stability and technology – the three properties that define Mighty Systems’ brand image.

Our vision was to make the website very visual and easily navigable with custom call to action prompts on the service pages to lead users towards the contact page. By creating custom slider images and text for their major services, we shortened the website visitor’s journey to find exactly what they’re looking for. 

Our work ethos propels us to deliver results that are used as successful case studies by other budding brands. 

We tested the website on multiple browsers and devices to ensure compatibility and responsiveness. At the end of project, the Mighty Systems’ team expressed its contentment and gratefulness for completing everything in a very short duration.

In short, they were delighted by the rebranding of their company and are proud to be a part of our case study. 

If you’re looking for a compact team of experts in Dubai to work on your digital projects, get in touch with us.

We’d love to have you as our next rebranding case study.

Rebranding a twenty year old technology company in Dubai and redeveloping their website, just in time for a landmark event, a couple weeks away

The Inception: Mighty Systems, a technology firm based in Dubai, found us online and got in touch for a full-fledged redesign of their existing website with the added need for a new logo and flyer. They were looking for an agile digital agency with a quick-turnaround time to prepare for an upcoming product launch in just 2 weeks’ time.

The Challenge: With a fast-incoming deadline and an array of projects, our team sat down to work. The brief was to create a trustworthy identity for the brand that’s been in business for almost two decades.

You can see that their website needed a massive overhaul to compete in the modernized corporate arena. With just 2 weeks under our belt, the Arcs & Curves team had to churn out a shiny new website, a fresh logo and an informative flyer for the event attendees. 

The Process: We're a digital agency in Dubai that thrives on quality and agility. Our website design projects follow a fool-proof methodology, ranging from sitemaps, wireframes, prototypes, approvals, keyword research for content, coding, testing, implementation and final deployment.

Our web team reviewed their existing website and developed a wireframe that would be used as a reference point. While they were at it, our design team was simultaneously giving a makeover to their old logo.

Mighty Systems wanted to retain the essence of their former logo because it was well-known in the market. Keeping their concern in mind, we added a modern twist to their identity and shared a couple of options with them. After some thought, they finally chose the logo that’s showcased on the right. This rebranding case study is a testament to the transformational process a brand goes through while working with us.

A Glowing Testimonial

by Mansel Oliver

from Mighty Systems

"We found Arcs & Curves from a Google search, when we were searching for a design company. We needed help with our branding and website before a critical product launch event. A quick phone call led to a meeting and we were delighted that they understood our requirements and appreciated the urgency of the matter.

Their professionalism, helpfulness, and creativity were on full display as they helped us put together a product brochure, redesign our logo and completely redevelop our website - all within just 2 weeks and at a very reasonable price.

Not only would I love to work with these guys again, I would also highly recommend Arcs & Curves to anyone who needs a job done without the hassle."

The Outcome: We conducted an analysis of their market position, target audience and services and chose the color blue as the main website theme. This color palette was chosen to symbolize depth, stability and technology – the three properties that define Mighty Systems’ brand image.

Our vision was to make the website very visual and easily navigable with custom call to action prompts on the service pages to lead users towards the contact page. By creating custom slider images and text for their major services, we shortened the website visitor’s journey to find exactly what they’re looking for. 

Our work ethos propels us to deliver results that are used as successful case studies by other budding brands. 

We tested the website on multiple browsers and devices to ensure compatibility and responsiveness. At the end of project, the Mighty Systems’ team expressed its contentment and gratefulness for completing everything in a very short duration.

In short, they were delighted by the rebranding of their company and are proud to be a part of our case study. 

If you’re looking for a compact team of experts in Dubai to work on your digital projects, get in touch with us.

We’d love to have you as our next rebranding case study.

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